Spotlight Your Brand Through Web Design

Having a powerful and consistent brand is essential to a successful online business in 2022. One of the best ways to spotlight your brand is through creative and effective web design in Lafayette, LA. Your website tells customers everything they need to know about your brand and services or products. Make sure that it’s sending the right message!

Have an Eye-Catching Logo

Your logo is often the first thing users will see on your website. You want it to be clean yet striking! Your logo should appear on every page of your website, usually in the top corner.

Include Photos & Graphics

Websites that are all text often appear boring and overwhelming. Make sure that you have photos of your team and products and utilize graphics to catch users’ attention.

Ensure your Website is User Friendly

Make sure everything on your website is clear, specific, and easy to navigate. Users are not going to spend their valuable time clicking around a website they don’t understand.

Make it Personal

Have a brand story. Include your goals, mission, and purpose. Pull at your users’ heartstrings with personal details and accounts on your custom website. Making users care about you and your brand is the best way to build a loyal customer base.

Choose the Right Colors

Colors have more power than you think! It is psychologically proven that certain colors can evoke emotions. Think of red as passionate and blue as serene, for example. You want to make sure that your business’ web design in Lafayette, LA includes your brand colors and is conjuring the right emotions in your users.

Define your Brand Voice

If your brand was a person, how would it talk? A brand voice is important because it adds personality and humanization to your brand. Think of how you want your target audience to perceive your brand, and talk like that person.

Be Consistent

With web design in Lafayette, LA, consistency is KEY! None of these tips will be useful if they are used inconsistently. Every page should have the same colors, brand voice, values, and message throughout.

A TOTAL PACKAGE OF

DIGITAL ADVERTISING SERVICES

WEB SITE DESIGN

A professionally built web site is no longer a luxury for serious business people, but a necessity. Quality Web Design puts your business’ best foot forward and shows potential customers that you care about the quality and professionalism of your visual identity. All Red Room custom web sites are built tailor fit for you. There are no cookie cutter templates around here.

LOGO DESIGN & BRANDING

Logo Design is one of Red Room’s top skills. A great logo design can mean the difference between someone taking your business seriously, or laughing you out the door. Every great business deserves a great logo that portrays to a customer the look and feel of what you’re about. Let Red Room develop a seriously sweet logo and branding package for you.

GRAPHIC DESIGN

Graphic Design including printed goods, promotional items and much more are another major service we offer. All printed goods are designed, proofed, and sent off to the printers in house. General graphic design plus business cards, brochures, stickers, folders, letterhead and much more can all be done under the same roof as your web design, logo design, and online services.

SEARCH ENGINE OPTIMIZATION

Search Engine Optimization, or SEO, is a big business for those who want to use the world’s largest information base – the internet – to their advantage. Having your site rank on top of online search results is worth a lot of new business. Gain more potential customers, more leads, and be more visible online through our SEO services. Make your web site work for you!

BUSINESS PHOTOGRAPHY

At Red Room, we pride ourselves on outstanding image quality. Our web design and branding customers have the option to utilize our in-house photography service to enhance their design projects at a fraction of the cost of hiring a freelance photographer. Rest assured our photography services are absolutely top-notch with the highest end equipment available.

CLOUD APPLICATIONS

Private Cloud…sounds complicated, but it isn’t. Don’t you ever wish your small business or sales team could have its own online system that allowed you to collaborate effectively across all devices, anywhere in the world? What about simple sharing of large files with customers on a secure and privately hosted cloud environment branded to match you? We’ve got just the thing.